Why Paylode and BILT Are the Perfect Pair for Tenant Engagement and Satisfaction

Last updated
Oct 16, 2024
Discover how Paylode and BILT work together to enhance resident engagement and loyalty. While BILT motivates on-time rent payments and autopay through its points system, Paylode complements it by offering instant perks for tenant actions like engaging with marketing campaigns, completing surveys, and submitting maintenance requests. With Paylode's "do this, get that" approach and its embedded perks page; property managers can provide local and national discounts seamlessly integrating into tenant portals. Learn how combining these two platforms creates a powerful, holistic solution for property managers looking to drive resident satisfaction and long-term loyalty.

How Paylode and BILT Work Together to Enhance Resident Engagement and Loyalty

In the world of property management, creating a seamless resident experience while fostering loyalty is key to staying competitive. Two platforms that stand out for their ability to drive resident engagement are BILT and Paylode. While BILT focuses on facilitating payments and rewarding residents for paying rent on time, Paylode complements this by offering instant, valuable perks that incentivize a variety of tenant actions. Together, they create a powerful solution for property managers aiming to enhance resident satisfaction.

BILT: Streamlining Rent Payments and Autopay Incentives with Credit Card Points

BILT is designed to reward residents for making rent payments on time, motivating behaviors like autopay and punctual payments through its points system. As a payment platform, BILT integrates with property management systems, making it easier for residents to earn points that can be redeemed for airline miles, fitness classes, and other rewards. This points-based system is particularly appealing to those looking for long-term rewards tied to their rent payments.

BILT App (source: personal screenshot)

Paylode: Motivating Tenant Actions with Instant Gratification

While BILT excels in motivating rent payments, Paylode goes beyond by incentivizing a broader range of resident behaviors—instantly. Paylode’s Boost product is built on a “do this, get that” approach, using an embeddable widget that fits directly within the tenant portal. This widget teases a perk for completing specific actions such as enrolling in a giveaway, filling out a survey, submitting maintenance requests, signing up for a local event or submitting pet-related documents. As a property manager - you decide what you want to incentivize with an Instant Perk.

What sets Paylode apart is the ease with which it integrates into the resident's normal customer flow. Residents do not need to sign up for any third-party platform. Instead, the perks are seamlessly embedded into the systems they’re already using, creating a frictionless experience for both property managers and tenants.

Get rewarded for filling out a survey (source: Paylode)

Paylode Perks: Everyday Savings for Residents

In addition to the Boost widget, Paylode offers a Resident Perks page, which can also be embedded into the tenant portal. This standalone perks page provides both local and national discounts, helping tenants save on everyday essentials like groceries, furniture, electronics, décor, moving services, restaurants, and apparel.

Property managers can customize the Perks page, ensuring that it reflects their brand and aligns with the needs of their tenants. This flexibility allows residents to access exclusive perks and discounts without ever leaving the property manager’s portal, keeping the experience streamlined and consistent.

Resident Perks Center (Paylode)

The Perfect Pair: How BILT and Paylode Complement Each Other

While BILT focuses on rent payments and rewarding residents over time, Paylode adds immediate value by motivating actions through its perks and Boost products. Here’s how they work together:

  1. Seamless Integration: BILT motivates residents to pay rent on time, while Paylode Boost can incentivize actions like submitting surveys, filling out maintenance requests, or engaging with property-related services. Both systems integrate smoothly into the tenant experience, with Paylode staying within the tenant’s regular customer flow.
  2. Immediate and Long-Term Rewards: Paylode’s instant perks satisfy residents’ desire for immediate rewards, while BILT builds long-term loyalty through its points system. Residents are rewarded in the short term for actions like signing up for autopay or maintenance programs with Paylode, and over time for paying rent through BILT.
  3. Customization for Local and National Perks: Paylode’s perks can be tailored to reflect the interests of residents, whether it’s offering discounts on national brands like Groceries, Home Goods, Furniture, Decor and Gad or local services like moving companies and restaurants. This complements BILT’s broader loyalty offerings, giving property managers the ability to engage residents in multiple ways.
  4. Enhanced Engagement: Paylode’s Boost product not only drives actions but also increases engagement across the board. By incentivizing resident behaviors with perks like discounts or gift cards, property managers can boost overall satisfaction and engagement, reinforcing BILT’s value as the go-to platform for rent payments.

Real-Life Example: Paylode and BILT in Action

Imagine a property management company that uses BILT to reward residents for paying rent on time. Now, with Paylode Boost, that same company can motivate tenants to sign up for autopay, complete surveys, or even submit air filter sizes for their homes. The resident is instantly rewarded with perks such as discounted groceries, dining, or home essentials. By using both platforms, property managers can cater to residents’ immediate needs while building long-term loyalty through BILT’s points system.

Conclusion: A Holistic Approach to Resident Engagement

Together, BILT and Paylode offer a holistic approach to resident loyalty. While BILT focuses on automating and rewarding rent payments, Paylode amplifies resident engagement by incentivizing a wide range of tenant actions through perks that are instantly redeemable. This combination of short-term perks and long-term loyalty creates a winning formula for property managers looking to enhance their residents' experience and ultimately drive retention.

Property managers who leverage both BILT and Paylode can expect higher engagement, increased tenant satisfaction, and improved loyalty—all while streamlining the process for both residents and staff.

Interested in How Paylode Can Enhance Resident Engagement for Your Property Management Company? Book Paylode Demo

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About the author
Daria Tsvenger
Engagement insider
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