Ruoff Mortgage Partners with Paylode to Enhance Customer Engagement and Loyalty Through Perks and Incentives

Last updated
Mar 4, 2025
Ruoff Mortgage has partnered with Paylode, the leading customer engagement and loyalty platform, to enhance the Ruoff Rewards program. This collaboration provides exclusive perks and discounts to Ruoff customers, helping them save on essential homeownership services while improving engagement, lead generation, and customer retention. Through targeted incentives, Ruoff aims to drive loyalty and optimize its digital engagement strategies. The partnership will introduce double point days, special perk-based rewards, and automated engagement campaigns to enhance the homeownership experience.

The strategic partnership brings exclusive rewards to Ruoff customers, improving lead generation and retention

Ruoff Mortgage, has announced a partnership with Paylode, the leading customer engagement and loyalty platform, to enhance the Ruoff Rewards program. Through this collaboration, Ruoff Mortgage is leveraging Paylode Perks to drive customer engagement, increase loyalty, and add more value to its customer experience.

Through this rewards program, Ruoff Mortgage is continuously innovating to enhance the homeownership journey. The partnership with Paylode allows Ruoff customers to have access to exclusive perks and discounts from top brands, helping them save on essential homeownership services, from moving expenses to home improvement and financial wellness.

Ruoff plans to test double point days, special perk-based rewards, and automated customer engagement campaigns to optimize performance.

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A Partnership Driving Customer Value

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“By partnering with Paylode we are able to ensure potential and existing Ruoff customers get exclusive perks and fantastic incentives through normal, everyday shopping. This is one of the best and most accessible features of the Ruoff Rewards program.”

“We are thankful for Ruoff Mortgage customers and we are always looking for ways to improve the customer experience. Our Ruoff Rewards program allows us to give back to our customers in many different ways,”

- Clint Morgan, SVP, Chief Lending Officer.

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Through this partnership, Ruoff aims to:

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âś” Increase Ruoff Rewards sign-ups through targeted incentives
âś” Improve customer engagement and lead generation by leveraging perks-based offers
âś” Enhance the customer experience by providing valuable discounts on relevant services
âś” Drive loyalty and retention with exclusive perks that keep Ruoff top-of-mind for homeowners

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“Paylode’s mission is to help businesses like Ruoff drive engagement and retention through smart, rewards-driven programs,”
- Mikhail Naumov, CEO of Paylode.
“By integrating Paylode Perks into Ruoff Rewards, we’re enabling Ruoff to better engage with their customers, increase lead generation, and provide meaningful value beyond the mortgage process.”

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Ruoff is rolling out Paylode-powered perks and incentives through targeted email and digital marketing campaigns, with plans to optimize engagement strategies in 2025. Customers can access the program through the Ruoff Rewards portal and receive personalized offers designed to enhance their financial well-being and homeownership experience.

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About Ruoff Mortgage

Ruoff Mortgage is a full-service residential mortgage company with 65+ retail locations and originates in 31 states across the US.. They have been ranked on the Inc. 5000 Fastest Growing Companies in America list for ten consecutive years and have appeared in the Top 50 Mortgage Companies in America and Top Mortgage Employer lists by several industry publications. Ruoff Mortgage has a 98.4% customer satisfaction rating, as compiled by CX leader, Experience.com. Ruoff provides tailored mortgage solutions, expert guidance, and innovative programs like Ruoff Rewards to help homebuyers save money and simplify the mortgage process. Learn more at www.ruoff.com. 

About Paylode

Paylode is a customer engagement platform that helps businesses increase loyalty, retention, and incentivize key customer actions. With Perks, a marketplace of exclusive offers, and Boost, a tool for rewarding desirable actions like contest sign-ups, renewals, and customer engagement, Paylode delivers measurable results for organizations. Learn more at www.paylode.com.

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About the author
Daria Tsvenger
Engagement insider
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